Transforming Netiks Cloud with an AI-Powered Image Generation Engine Built on AWS
Customer Background
Netiks Cloud is a streamlined, cloud-based asset management platform designed to help individuals, developers, and small businesses store, organize, and manage digital assets without the complexity that often comes with traditional cloud solutions. With fewer than ten employees, the company has carved out a solid reputation as an agile SaaS provider that simplifies cloud storage for users who value efficiency and ease of use. Their platform is widely adopted by development teams and small organizations that rely on it as a central workspace for managing project assets.
Netiks Cloud engaged Cognetiks Consulting because of our proven expertise in AWS and Generative AI, as well as our consistent ability to deliver innovative, production-ready cloud capabilities.
The Customer Problem
Many Netiks Cloud users — especially those working on website and application development — frequently needed high-quality images as part of their daily workflow. To obtain these assets, they had to switch between multiple third-party tools, stock image sites, or design platforms, disrupting their momentum and slowing down project delivery cycles. These interruptions led to inefficiencies, inconsistency in asset quality, and increased reliance on external services.
Netiks Cloud wanted a seamless way to bring image creation directly into the platform, reduce friction, and position itself as not just a storage solution but a creative productivity tool powered by AI.
The Challenge
User Workflow Inefficiencies
- Users depended on several external tools to find or generate images.
- Switching platforms created unnecessary friction during projects.
- Asset sourcing slowed down developer productivity.
- Third-party dependency created inconsistent user experience.
Limited Creative Capabilities in the Platform
- Netiks Cloud lacked built-in tools for asset creation.
- Users had no native way to generate images on demand.
- Existing workflows did not support rapid experimentation or content generation.
- The platform needed new functionality without compromising simplicity.
Need for Secure and Scalable AI Integration
- Any AI capability had to meet strict access and IAM requirements.
- The platform needed a solution that could scale with usage growth.
- Netiks Cloud wanted to avoid infrastructure risks associated with custom AI hosting.
- Monitoring and governance needed to integrate with existing AWS operations.
Differentiation in a Competitive Market
- Other asset platforms offered storage but not content creation.
- Netiks Cloud wanted to elevate its value proposition through innovation.
- Generative AI became a strategic opportunity to stand out.
- The new capability needed to be intuitive to drive adoption quickly.
Discovery & Assessment
Platform Assessment and Technical Discovery
- Reviewed architecture, IAM policies, storage workflows, and integration points.
- Analysed user behaviour and asset creation patterns to identify where AI would deliver the most value.
Innovation Feasibility and Security Alignment
- Validated that Amazon Bedrock provided the best balance of scalability, performance, and enterprise security.
- Confirmed that integrating AI within the asset workflow could increase engagement, reduce friction, and create measurable business impact.
Solution (Architecture & Implementation)
Cognetiks designed and delivered an AI-powered image generation engine fully integrated into the Netiks Cloud interface, powered by Amazon Bedrock. The solution allows users to create images instantly without leaving the platform, keeping workflows smooth and uninterrupted.
We implemented secure backend communication flows, configured IAM to enforce strict access control, integrated CloudWatch and CloudTrail for observability, and ensured that the new feature operated seamlessly within existing frontend and backend components.
The architecture used AWS services including Amazon Bedrock for generation, Amazon S3 for storage, ECS for containerized orchestration, Glue for data processing, QuickSight for analytics, IAM for security governance, and CloudWatch/CloudTrail for monitoring and auditing.
Enablement, Optimisation & Self-Sufficiency
Beyond delivery, Cognetiks focused on building Netiks Cloud’s long-term ownership of the solution. We established clear operational processes, provided detailed documentation, and enabled the team with training sessions to manage and evolve the AI capability independently.
Glue and QuickSight dashboards were integrated to help the team track usage trends, understand user behaviour, and make informed decisions on future enhancements.
The approach ensured sustainability, performance optimization, and internal confidence in managing an AI-augmented platform.
Measurable Business Impact
The AI integration led to significant improvements across platform usage and user engagement. Daily active users increased by 10%, while average session duration rose from 18.6 minutes to 27 minutes. Adoption exceeded expectations, with over 70% of users engaging with the feature within the first 60 days.
Overall, 82.4% of active users used the AI generator, and third-party image sourcing costs dropped by 75%. Asset creation increased by 80%, supported by an 11.2% monthly upload growth rate. The entire solution met 100% of IAM and data protection requirements, reinforcing trust and reliability.
Customer Experience Improvement
User sentiment improved noticeably due to the new ability to generate images instantly without switching platforms. This significantly reduced workflow interruptions and boosted productivity for developers and creatives alike.
The enhanced functionality strengthened platform stickiness, encouraged repeat usage, and positioned Netiks Cloud as an innovative, modern solution for creative asset management.
Why This Case Represents Innovation
This engagement demonstrates how modern SaaS platforms can elevate user experience by embedding Generative AI directly into workflow-critical features. The solution delivered automation, creativity, and efficiency in one unified interface while supporting long-term operational sustainability.
By giving Netiks Cloud the tools to innovate independently, Cognetiks enabled ongoing growth, adoption, and differentiation in a competitive market.
Through this collaboration, Cognetiks helped Netiks Cloud transform its platform by embedding an AI-powered image generation engine that boosted user productivity, increased engagement, and reduced reliance on external tools. The result is a faster, more intuitive user experience powered by secure, scalable AWS services—positioning Netiks Cloud as a forward-thinking, innovation-driven SaaS provider.
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